This experience has truly been a unique one. At first I was quite skeptical as to how social media could be "taught" considering it's still in infancy. However, it was interesting to see the ridiculous amount of social media platforms that can be leveraged for something as simple as raising food and funds for an organization. People rarely ever think of using social media to do good and I'm proud that Project4063 not only spearheaded an effort to show just that, but did so successfully.
This class/project was somewhat atypical of what one would expect in an "interactive marketing" class. Personally, I thought our butts would be lodged firmly in those uncomfortable chairs for two and a half hours every week and that our professor (this was before Dave walked into the room) would drone on for the duration of the class about things that, frankly, I couldn't give less of a damn about. The idea of taking notes in another marketing class and sucking up to yet another professor was unbearable to me. Luckily, I didn't have to do either.
Quite frankly, this class was a pleasant and a welcome surprise. From going to visit William Byrd Community House to talking about Twitter and cyber stalking various individuals, this class was truly a mix of the good, the bad and, well, if you saw some of the pictures on our Flickr account, at times quite ugly.
In the end I'm hoping everyone else in the class will walk away with the same appreciation for social media, and interactive marketing, (and maybe Dave) as I did.
And, if there's one thing I've learned from all of this....Google's gonna be big.
-Ana
-Ana
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